ADVANCED GRAPHIC DESIGN & ILLUSTRATION ADVANCED

Three main things will be considered when evaluating a student’s design work:

 

Effort - visible in the work and/or demonstrated in class; spend quality time on your work!

Creativity - how original your work is

Following Directions - did you explore the assignment as given?

SUPPLY LIST FOR CLASSES:

Pen /Pencil

1 Subject Notebook

2-inch 3-ring binder

8GB Flash Drive

Class Syllabus|Rules

1st 6 Weeks

Technology Use

 

Students should have all devices on silent mode and put away when I am teaching. If you are doing independent work you may listen to music with one ear-bud in your ear.

 

GRADING POLICY

 

Student grades for this course will be calculated according to the following percentages:

  • 50% Major projects
  • 50% Small Projects / Practice Assignments
  • On time maximum credit: 100%
  • Late work maximum credit: 70% (10 points off per day late)

 

COURSE OBJECTIVES

 

As a result of taking this class, you should be able to:

Work professionally within a team.

• Plan and execute a project as a team.

Build a project gradually using thumbnail sketches and mockups.

 

In addition to the comprehensive objectives, you should be able to:

Be able to identify and use the appropriate software for the work/projects you need to complete in class.

 

How Do I Make Up Missing or Incomplete Work?

You are working in as part of a team, and as such your work contributes to the team, don't let your team members down and be sure to communicate with them if you need help or are having trouble getting your part of the project completed.

You are expected to keep up with lessons and projects in class. Keep track of course assignments and due dates at this website. Late or incomplete work can be turned in during the same six weeks for a reduced score of 10 points per day. If the work is late due to an excused absence, you will have one extra school day per day of excused absence to complete it without a reduction in grade.

Please let me know as soon as you have submitted a late assignment. Otherwise I will not know to look for it.

 

Open Lab - the lab is open at 8:00 am every morning for students to come in and work.

 

Design Room Rules

Refer to the Student Handbook for school-wide rules. We have design room rules too:

1. Don’t prevent me from teaching.

2. Don’t prevent others from learning.

3. Be safe.

4. Keep things clean.

 

What Do those 4 Rules Really Mean Day-to-Day?

Here are some examples to show you what I mean. These are examples. Use your common sense when interpreting these rules.

Don’t prevent me from teaching.

• Don’t speak while I am instructing the class.

• Raise your hand if you wish to speak, and wait for me to call on you.

• Don’t interrupt when I am giving personal attention to another student.

Don’t prevent others from learning.

• Don’t behave in a disruptive or distracting way.

• Don’t engage in lengthy off-topic conversations.

• Keep the volume of your voice down.

• No singing, rapping, or other disruptive noises.

Be safe.

• Don’t throw, toss, flick, or roll anything across the table, floor, or classroom.

• Don’t roll across the classroom in your chair.

• Use classroom materials in a safe manner.

• Don’t behave in any way that threatens harm to anyone or our equipment.

Keep things clean.

• Clean up after yourself so your station is ready for the next student.

• Return classroom materials to the proper storage place.

• Don’t eat messy things that can leave residue on the computers.

• Keep your language clean.

Professional Skills Grade

It is my job to help you develop positive work behaviors and personal qualities needed to be employable by demonstrating skills related to seeking employment , creating work samples and earning certifications. Each week you will earn a "professional skills grade" for your professional conduct in class by following the Design Room Rules and following the 4 Rules detailed above.

Week 1 - August 28 - September 1

Monday (if you can not log on to the computer, you will do this on paper)

  • Complete the "Who Am I" assignment, be sure to include a picture. (Your picture can be taken on the computer.)

Please take your time and answer the following questions. Be sure to put a page header on your paper BEFORE printing.

  • Name
  • ID #
  • Class Period
  • Assignment Name: Background Info

  1. Why did you sign up for this class?
  2. What do you think this class is about?
  3. What are you hoping to learn in this class?
  4. What skills do you have already that you think will help you with this class?

 

Tuesday - Cool Careers: Graphic Designer & Multimedia Designer

 

Students will research career areas in design and/or print production and then will research the job/field of their choice & create an Adobe Spark over the information and present their research to the class.

The report will cover:

  • specific job description and qualifications, expected skill set, expected technical knowledge, necessary training,
  • the educational background needed (educational needs, cost, time (how long will the degree take), school options (where the programs are offered)(best schools for that program), loans)
  • certification/exams needed
  • experience needed

 

NOTE: You may collect websites containing specific job-related information and, if appropriate, link to them within their portfolios.

 

Career areas include (you are not limited to this list in your research):

  • Creative/art director
  • Print production manager or coordinator
  • Book designer
  • Book jacket designer
  • Layout artist
  • Logo designer
  • Brand identity designer
  • Illustrator
  • Photo editor/Photoshop artist
  • Photographer
  • Prepress technician

 

Presentations will be on Tuesday, September 5th.

 

Thursday & Friday - Continue Research

 

Students will research career areas in design and/or print production and then will research the job/field of their choice & create an Adobe Spark over the information and present their research to the class.

The report will cover:

  • specific job description and qualifications, expected skill set, expected technical knowledge, necessary training,
  • the educational background needed (educational needs, cost, time (how long will the degree take), school options (where the programs are offered)(best schools for that program), loans)
  • certification/exams needed
  • experience needed

 

NOTE: You may collect websites containing specific job-related information and, if appropriate, link to them within their portfolios.

 

Career areas include (you are not limited to this list in your research):

 

  • Creative/art director
  • Print production manager or coordinator
  • Book designer
  • Book jacket designer
  • Layout artist
  • Logo designer
  • Brand identity designer
  • Illustrator
  • Photo editor/Photoshop artist
  • Photographer
  • Prepress technician

 

Presentations will be on Monday. If you have not completed your Spark presentation you will need to finish it over the weekend.

 

Share your project and send me a link to your project debra.keller@nisd.net

 

Week 2 - September 5 - September 8

Monday - Career Presentations

Students will begin presenting their Adobe Spark presentations on a career in the field of graphic design.

 

Tuesday - Career Presentations

Students will continue presenting their Adobe Spark presentations on a career in the field of graphic design.

 

Wednesday - Helvetica Movie

OBJECTIVE - Learn about Typography and the classic font Helvetica

Today, we will start viewing the movie Helvetica. This is a documentary on the font Helvetica. As you have noticed, typography, the use of fonts, is  a very  important element to any design. Pay attention to how typography is used in this movie and the importance of typography.

 

Background information

a few useful definitions

  • font /typeface – These terms are often used interchangeably, but there is a difference. A font is a complete assortment of type in one size and style, such as 10-point Times New Roman. A typeface is a set of one or more fonts that have stylistic unity.
  • graphic design – This refers to a number of professional artistic disciplines that focus on visual communication through the use of typography, page layout, color, images, symbols and words to create a message or represent an idea.
  • grunge – Most commonly used in reference to the music scene in Seattle during the 1990s, grunge also became a style of graphic design. Unkempt, jumbled-looking, ragged, disheveled and chaotic, grunge was in part a response to modernism by designers looking for a more expressive, energetic style.
  • modernism – This is considered both a style and a way of thinking. It takes a “form follows function” approach, in which the design of an object is based purely on its purpose. Characteristics are clean lines, smooth surfaces, abstract motifs, and a lack of ornamentation or clutter.
  • serif / sans serif – A serif is a stroke or fine line projecting from the beginning or end of one of the main strokes of a letter. Sans serif is a style of type with no serifs.

 

Helvetica Facts

 

  • designer: Max Miedinger, working with Edüard Hoffmann, in 1957 for the Haas Type Foundry in Münchenstein, Switzerland
  • style: Sans serif
  • original name: Neue Haas Grotesk
  • derivation of name: Helvetia, the Latin name for Switzerland descriptors: clear; readable; straightforward; efficient; smooth; balanced; rational; modern; neutral; conformist; dull; safe; predictable; boring; ubiqui- tous; corporate; socialist

 

A PDF file (Helvetica_discussion_handout.pdf) has been provided for you with the following questions to answer while you watch the film:

  1. How does a typeface create a mood, feeling or image? Can you describe an occasion when you had a particular reaction to something in print, not because of the content, but because of the typeface?
  2. In HELVETICA, design writer Richard Poynor says, “The designer has an enormous responsibility” as the person who is “putting wires into our heads.” What does he mean? How would you define that responsibility?
  3. Think of the font you most commonly use when working on your computer. Which one is it and why do you use that one?
  4. American designer David Carson says, “Don’t confuse legibility with communication.” What does he mean? What’s the difference between them?
  5. How is design an expression of the times? How does politics affect the art of design?
  6. What is your reaction to the grunge style of type and design? Why do you think you respond to it that way?
  7. Imagine that the post office, your local bank or other government or corporate entity whose signage is familiar to you started using a different typeface. How would that change their image or your feeling about that business or organization?
  8. What might you take away from this film in terms of possible effects on your work or other aspects of your daily life?
  9. What changes, if  any, has this film made in how you think about print and graphic design?

 

 

Week 3 - September 11 - September 15

Monday, September 11th & Tuesday, September 12th

Rock/Gig Poster Project

Step 1: Due Tuesday

  • Identify 4 names of musical artists (include the genre- rock, indie, alternative, underground hip hop). No famous Hip Hop, Pop, or Rock artists allowed, must be a small band or musical artist.
  • An explanation of why you are interested in doing a Rock/Gig Poster for each artist.

Step 2: Due Tuesday

  • Create a new folder in your folder named Rock Poster Project. You will be saving all of your work for your project here while you are working on this project.

Wednesday, September 13th through Friday, September 14th

Step 3: Due Friday

  • You will now conduct research about graphic/illustrative gig posters; your research will be due by Friday, September 14th. Save copies of all your research, you will need it to create a Powerpoint of your research; this will be a mood board for your project.
  • Look at rock posters and gather ones that you like.
  • Save these examples in your Rock Poster Project folder to show the style, look or direction you will try to accomplish on your project.
  • Do NOT just collect any posters. Only collect the ones that have a specific style you will want your poster to be.
  • Answer the these questions to determine what a rock poster looks like:
  1. What is the message, concept, theme of the poster?
  1. What type of style or look are they shooting for?
  2. What is the title of the show?
  3. What is the title of the band?
  4. What is the focal point? (A person, animal, object?)
  5. Is the band title part of the illustration? Or is it an event of many bands? Is it the title of the tour, or is it the title of the album.
  • Research the elements:
  1. Think about the symbols and images that would represent the artist and their music.
  2. Collect graphics, images, symbols, patterns and objects that you want to trace and sketch.
  • Compile your research into a PowerPoint, review the instructions to see that you are answering all the questions as they apply to each of your four artists. Name your PowerPoint - LastNameF-PosterResearch you will submit a copy to the TurnIn folder for your class period when you are finished. You will also need to print your PowerPoint to the B/W printer choosing Handouts - 4 Slides Horizontal.

 

 

Week 4 - September 18 - September 22

Monday, October 26th thru Friday, October 31st

This week you will continue working on your Rock/Gig Poster Project

 

Step 4: Create Sketches for your Rock/GIG Poster

  • In a sketchbook or with tracing paper make sketches for your rock/gig poster, you are working on concepts for all 4 musical artists you have selected, therefore you will need 5 sketches (mock-ups or design comps) for each artist!
  • Complete 20 realistic sketches, I should be able to look at the sketches and understand what they are without you around to explain. You can print out images from the computer as a reference to trace, but you must produce sketches by hand. (5 for each each musical artist you selected, the poster ideas for the same artist should be different concepts)
  • Scan the sketches, place the scans in a PowerPoint with 21 slides. Your first slide should have your name an class period on it, each of the other slides should have one of the scanned images.
  • Put the title of the musical artist on each slide identifying which musical artist the sketch represents.
  • Name your PowerPoint LastNameF_PosterSketches and submit to the TurnIn folder for your class period. Print your PowerPoint choosing Handouts - 4 Slides Horizontal.

 

 

 Week 5 - September 25 - September 29

This week you will finish working on your Rock/Gig Poster Project

Step 6: Trace your Rock/GIG Poster in Illustrator

  • Select which two of your sketches you will now complete in Adobe Illustrator. [Note: If you are wanting to earn extra-credit for this 6 weeks, or the 1st 6 weeks, you will need to choose additional musical artists.]
  • Work on tracing your poster using the various techniques we have used in class to illustrate images.
  • Create a new document that is 11 inches wide and 17 inches wide with 2 Artboards, remember you are creating two posters. You will need to scan your images and then place your scanned images into your Illustrator documents as a reference as we did with the Puppy.
  • Name your Illustrator document LastNameF_RockPosters.

Remember, grades close on Friday, November 14th! This assignment can NOT be turned in late!

Go through the links listed here and apply any technique you think will be relevant to your project

Examples of other people's work using illustrator:

Von Glitschka's work - many examples of the work process from drawing on paper to tracing in Illustrator, great stuff!

GoMedia Design - sample tutorials to showing illustration techniques in Illustrator

Comic book style graphic design

Ornate Lettering

Sketch effect in a vector Illustration

Transparent gradients

Making a pattern title

using the smooth tool in illustrator

Week 6 - October 2 - October 6

This week you will continue working on your Rock/Gig Poster Project

Step 5: Refine Sketches for your Rock/GIG Poster

  • Select which sketch for each musical artist you would like to continue with as your idea.
  • Refine the sketches, by hand, make the chosen sketches a little bigger and more detailed.
  • Scan the sketches, place the scans in a PowerPoint with 5 slides. Your first slide should have your name an class period on it, each of the other slides should have one of the scanned images. Name your PowerPoint LastNameF_PosterFinalSketches and submit to the TurnIn folder for your class period. Print your PowerPoint choosing Handouts - 4 Slides Horizontal.

You may need to work outside of class to get caught up with your work! Remember, next week you need to trace 2 of your sketches in Adobe Illustrator!

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